Sunday, December 29, 2019

Compare And Contrast Cognitive Therapy And Client Centered...

In order to compare and contrast the difference between client centered therapy and cognitive behavioral therapy we first must get a clear understanding on what each therapy does and how it is utilized in the counseling world. Both theories have proven to be effective and are being used as the foundation of their work, by practicing counselors around the world, with the purpose of making a difference and solving problems of clients that require this approach and assistance. The client centered model is a much utilized model also sometimes referred to as person-centered therapy. This model was originally created by Carl Rodgers. The idea for this model revolves around the clients themselves. Rodgers was under the assumption that the client†¦show more content†¦We first have cognitive therapy, this components delineates how the client understands the world around them and how well they face problems and as a result leads them to the choices and emotional stage they are in. Cognitive therapy focuses on the clients thinking and their emotional state and how they got there. The second component deals with the behavioral part. Behavioral therapy, focuses on actions instead of thoughts. It best equips the therapist with the tools necessary to properly pin point the client’s behavioral pattern and stimulating certain positive rewards that later lead to positive changes when encountering certain problems or issues. When comparing the two models, it may seem that the therapist has less to do in the client centered therapy, compared to cognitive behavioral therapy but that is a debate, and far from being true. In fact, in order for client centered therapy to be successful the therapist has to succeed in convincing the client to open up and share their emotions. This can sometimes be problematic because clients are not always open into sharing their emotions and struggles in front of strangers and this process can be longer than expected. In the contrary, Cognitive behavioral therapy, is more directive and encourage the client to develop a more challenging attitude and approach. The client is more engage and is assigned homework in order to expedite the recovering process. CognitiveShow MoreRelatedIn this compare and contrast paper I will highlight the differences and commonalities1167 Words   |  5 Pagesï » ¿ Compare and Contrast Paper Jeremiah Barwick Liberty CCOU 201 In this compare and contrast paper I will highlight the differences and commonalities between Larry Crabb’s biblical model of counseling, theories, and techniques of Rodgerian theory called Rodgers’ Client-Centered Therapy (RCCT), Rational Emotive Behavior Therapy (REBT), and Cognitive-Behavioral Therapy (CBT). All of these theories are a form of psychotherapy. Couselors today use techniques such as pharmacologicalRead Moremodels and approaches relate to client need, therapeutic context and aims and objectives of the therapy.1106 Words   |  5 Pagesï » ¿Through analysis and evaluation of models and approaches within counselling and psychotherapy therapeutic delivery, explain how models and approaches relate to client need, therapeutic context and aims and objectives of the therapy. Psychotherapists will be educated in various different models and whether they are approaching a client through the concept of observing external behaviours, the Behaviourist approach for example in which a therapist will look to condition new behaviours, or throughRead MoreCompare and Contrast Person Centered and Cognitive Behavioural Therapy1269 Words   |  6 PagesCompare and contrast person centered and cognitive behavioural approaches understanding and making use of the counseling relationship Introduction This assignment is an attempt to discuss two different types of therapy, cognitive behavioural therapy and person centered therapy and highlight some important similarities and differences between them. Cognitive behavioural therapy John Watson (1957) believed psychology should be concerned with the observable, as behaviour could be measuredRead MoreAbnormal Psychology and Therapy: Physical Illnesses and Disorders1228 Words   |  5 PagesAbnormal Psychology and Therapy If you have an infection, you go to the doctor. There are many different treatments for any number of physical illnesses and disorders, but what if the illness or disorder is in your mind? For psychology to have any validity as a science, research must show there is a common way to think, react, and feel amongst humans; uniform mental processes. So far, research has shown that one can study the behaviors of a small group and compare them to a larger population;Read More1.Provide A Brief Overview Of Cognitive-Behavioral Therapy1462 Words   |  6 Pages1. Provide a brief overview of cognitive-behavioral therapy (CBT). Your definition should include key concepts/assumptions of CBT as well as the therapeutic process (e.g., structure, therapist role, client role). Cognitive-Behavioral Therapy (CBT) is a mixture of both Cognitive Therapy (CT), which deals with a person’s thoughts and Behavioral Therapy (BT), which concentrates on an individual’s overt or outside personality. According to Barbara P. Early and Melissa D. Grady, CT specializes in theRead MoreThree Theoretical Approaches to Conselling2755 Words   |  11 Pages This essay will compare and contrast three theoretical approaches to counselling – psychoanalysis, person-centered therapy and cognitive-behavioural therapy (CBT). Underlying assumptions Psychoanalysis assumes behaviours we display when we are adults are rooted in our childhood experiences and CBT assumes behaviour as a learned response. Psychoanalysis links childhood event and associated feelings to current problems which is similar to CBT where many of client’s schemas were created when he wasRead MoreCarl Rogers And Fritz Perls1525 Words   |  7 Pagesand counseling sessions. Even though Rogers and Perls are certainly two very extreme personalities, there are a lot of commonalities that exist between the person-centered and Gestalt theories those that stem from a similar existential base (Larsson, 2006). This work will explore major assumptions of the two theories, compare and contrast views and assessments of the normal and abnormal behavior between the two theories; it will further look into how behavior change is facilitated between the two theoriesRead MoreChristian /Counseling2553 Words   |  11 PagesCompare and Contrast Paper Frank A. Daniels JR Liberty University 169567 Thesis In my reading I find that Dr. Crabb is very intriguing a very intellectual writer and has a way of convincing the reader with his philosophies. I will discuss the four perspectives: Goal of Christian Counseling, Basic Concepts, Basic Strategy, and Developing a Counseling Program in the local Church as recorded in Effective Biblical Counseling. Then will Compare and ContrastRead Morecompare and contrast three core theories of counselling2615 Words   |  11 Pagesï » ¿Compare and Contrast the Three Core Theories of Counselling The British Association for Counselling’s Code of Ethics and Practice for Counsellors states that ‘Counselling may be concerned with developmental issues, addressing and resolving specific problems, making decisions, coping with crisis, developing personal insight and knowledge, working through feelings of inner conflict or improving relationships with others’ (BACP Ethical Framework). Throughout this essay I will illustrate the similaritiesRead MoreJuxtaposition Of Adlerian Therapy And Cognitive Behavioral Therapy Essay2157 Words   |  9 PagesJuxtaposition of Adlerian Therapy and Cognitive-Behavioral Therapy Cognitive-Behavioral Therapy (CBT) is widely known and utilized in the psychological field; however, Adlerian therapy, also known as individual psychology, is not universally known yet has roots that appear in CBT. In fact, Albert Ellis, founder of CBT, has acknowledged that Alfred Adler, founder of individual psychology, was one of the earliest therapists to emphasize the importance of understanding people’s thoughts, their observations

Saturday, December 21, 2019

Software and Programming Industry Microsoft Corporation

I have been assign to make a report about Microsoft Corporation, this is a Computer software company that is rank number one in the world in the software and programming industry base on market value. The company was developed by childhood friends Bill Gates and Paul Allen, from at early age Gates, and his friend Paul quickly began to get related to computing and began to skip classes to stay in the computer room at school to write programs, read computer books and find out exactly how these machines worked. In the fall of 1973, Gates left for Harvard University and spent most of his time in the campus of computer center. A year after that, Paul Allen saw the first microcomputer on the cover of a magazine and bought the magazine and went immediately to show it to Gates and it was the Altair 8800 microcomputer, they realized the home PC business was about to explode and someone would need to provide software for the machines. Gates arranged for a meeting with the Altair manufacturers. He had called them to let them know he had a program written for them and after the appointment was made Gates and Allen stayed up for nights writing the program they had promised. It worked perfectly at the meeting, and everyone was impressed. They sold the program, and saw that this was something they could do for the rest of their life and within a year, Gates had dropped out of Harvard and Microsoft was formed. Allen came up with the original name of Micro-Soft, by combining theShow MoreRelatedHistory of Microsoft Essay example1501 Words   |  7 PagesHistory of Microsoft Microsoft Corporation, leading American computer software company. Microsoft develops and sells a wide variety of computer software products in more than fifty countries. Microsofts Windows operating systems for personal computers are the most widely use operating systems in the world. Microsoft had revenues of $14.4 billion for the fiscal year ending June 1998, and employs more than 27,000 people in 60 countriesRead MorePerson of the Decade1037 Words   |  5 Pagesentrepreneur who co-founded Microsoft Corporation, the world’s largest personal-computer software company. Gates wrote his first software program at the age of 13. In high school he helped form a group of programmers who computerized their school’s payroll system and founded Traf-O-Data, a company that sold traffic-counting systems to local governments. In 1975 Gates, then a sophomore at Harvard University, joined his hometown friend Paul G. Allen to develop software for the first microcomputersRead More Bill Gates Essay627 Words   |  3 Pages Bill Gates William H. Gates Chairman and Chief Executive Officer Microsoft Corporation William (Bill) H. Gates is chairman and chief executive officer of Microsoft Corporation, the leading provider, worldwide, of software for the personal computer. and employs more than 20,000 people in 48 countries. Born on October 28, 1955, Gates and his two sisters grew up in Seattle. Their father, William H. Gates II, is a Seattle attorney. Their late mother, Mary Gates, was a schoolteacher, University of WashingtonRead MoreDanielle Woods A comparison of Microsoft and the railroad600 Words   |  3 Pages A comparison of Microsoft and the railroad monopoly Microsoft and the Railroad monopoly are totally unrelated to most people, but in fact these two companies share quite a few similarities. The similarities that I will be outlining are how they started small and then expanded, how both these companies revolutionized the industry’s they are in and how the technology they presented becomes a necessity. Two friends named Bill Gates and Paul Allen founded Microsoft in Albuquerque. They startedRead MoreMicrosoft Corporations Income Statement1120 Words   |  5 PagesExhibit 1 provides the Microsoft Corporation’s income statement from 2013 to 2015. The Software Programming industry saw Revenue decrease just by -4.84%, Microsoft announced -5.14% year on year sales decline in the forth quarter, to $ 22.18 billions, and underperformed the 1.54% Revenue growth in the Technology sector. Above average sales gains in Technology and Software Programming industry, helped to elevate overall market growth to -6.77%. Comparing company’s Revenue to the third quarterRead MoreMicrosoft Corporation s Revenue Growth967 Words   |  4 PagesThe graph below provides the Microsoft Corporation’s revenue growth from 2015 compared to 2014. The Software Programming industry saw revenue decrease by -4.84%, Microsoft announced -5.14% year on year sales decline in the forth quarter, to $ 22.18 billions, and underperformed the 1.54% revenue growth in the Technology sector (â€Å"Bloomberg†). Above average sales gains in Technology and Software Programming industry, helped to elevate overall market growth to -6.77% (â€Å"Bloombe rg†). Comparing company’sRead MoreBill Gates1350 Words   |  6 PagesBill Gates William Henry Gates III, KBE, (born October 28, 1955), commonly known as Bill Gates, is the co-founder and current Chairman and Chief Software Architect of Microsoft. According to Forbes magazine in 2004, Gates is the wealthiest person in the world, a position he has held steadily for many years. Biography Bill Gates was born in Seattle, Washington to William H. Gates, Sr., a corporate lawyer, and Mary Maxwell Gates, board member of First Interstate Bank, Pacific Northwest BellRead MoreMicrosoft And Software Equipment For A Large Number Of Computing Devices Essay1273 Words   |  6 PagesMicrosoft main objective is to license, develop, manufacture, and reinforce software equipment and also service for a large number of computing devices. Since the beginning the company was producing serviceable systems and varying kinds of programs for personal use of computers. Recent Microsoft Corporation’s level tactics has since expanded. Besides Microsoft creating operational systems and programs, Microsoft also has an entertainment, section in its stronghold, which services a purpose in creatingRead MoreBill Gates Essay1325 Words   |  6 Pageshistory, and about the most important figure in this industry, then this is definitely the third type of book. The book that I was able to read was Gates by Stephen Manes and Paul Andrews. It was about how man named Bill Gates became the foundation of computing industry and how he reinvented an industry- and made himself the richest man in America. William (Bill) Gates is the computer industrys youngest billionaire. As president and CEO of Microsoft, he has made several important contributions toRead MorePersonal Computers and Smarthphones1785 Words   |  7 PagesGoogle and Microsoft are three well-established companies all competing for the same position, which is to be the leading company in the technology industry. Each company currently has its own products and specialty; however they are all trying to enter new fields in order to dominate the biggest share of the market. Apple is known for being more focused on developing hardware devices, while Google is recognized for generating revenues through developing its own software. Finally, Microsoft is famous

Friday, December 13, 2019

The Effects of False Advertising Free Essays

Final Draft: The Effects of False Advertising Since the evolution of communication, media has been used to transmit informations to those willing to absorb it. Now, using powerful technologies such as television or the internet, information has been made accessible to people in every aspect of our daily lives, trying now to influence our choices more than ever before through advertisement. However, for the most, the goal behind advertising is personal profit. We will write a custom essay sample on The Effects of False Advertising or any similar topic only for you Order Now Therefore, the things we are exposed to in advertisements are not always true; they often tend to make people try being someone else’s idea of perfection while ignoring their own goals, and then conduct the consumers to deception. As for anything else, regulations on advertising do exist and are set by the Federal Trade Commission. But still, the problem of deceptive advertising does exist and is very persistent. My goal is to discuss the problem of deceptive advertising, by analyzing the strengths and the weaknesses of the FTC policies on advertising, the causes and effects of the problem and finally propose eventual solutions. Part I According to its official web site, ftc. gov, †The FTC deals with issues that touch the economic life of every American. It is the only federal agency with both consumer protection and competition jurisdiction in broad sectors of the economy,† (â€Å"About the Federal Trade Commission†) advertising included. As any institution of this scale, the FTC has very strong policies regarding the field it deals with. And acts such as false advertising can be heavily punished by the law, according to the FTC’s many laws and acts. However, regardless the numerous regulations that make the FTC’s strengths, it possesses a major weakness, since as far as the commission punishes unfair methods in advertising, and it fails to clearly define the word â€Å"unfair†. William F. Brown says in his article that the term â€Å"unfair methods† remains a generalization that the FTC must translate into usable policies, or standards by which specific methods can be judged (â€Å"the Federal Trade Commission and False Advertising II†). More specifically, it’s not always clear what would be included within the scope of the commission’s authority. This I would rather qualify unexisting part of the FTC policy, creates a gaping hole through which the problem of false advertising slips out. And I can truly see where this problem might apply: We can always see or hear from commercials all the benefits of a product, but, usually all the undesirable side effects are either written in very small caps at the bottom, so that no one can see or practically said at the speed of light, making them incomprehensible. From my consumer point of view, I can say that these are unfair methods; however, I can hardly see how the FTC is going to punish such an act, because in fact, everything about the product is there; regardless how the information is delivered. Part II Along with the FTC policy problem, there are more causes linked to the false advertising problem. For starter, I can tell from personal observations that America is a highly competitive country with a very capitalist nature. So much that in order to sell its products, companies will not hesitate to lie. For example, I still don’t know which phone company’s network is America’s fastest, especially when most claim to be (AT;T, Verizon, and t-mobile are really getting me confused. Then there is also the people mindset that is problematic. By that, I mean people tend to respond to feeling rather than reason; a commercial full of fallacies, for example, will get customers to buy a product simply by being entertaining. I believe that people’s response to advertisements in America is different because of the way they are implemented. For every 10 minutes of a television show, there are 5 minutes of advertisement; it gives a 1/3 ratio, meaning that more th an 30% of what people see on television are commercials. Even on radio stations and all over the internet there are commercials. What I’m saying is that over time, people stop noticing them, plus they become boring (think about how often you skip channels when an ad is on), that’s when marketers, in need of new ways to keep consumers attention on a product, use humor, entertainment, or make some commercials so stupid that they are rarely unnoticeable. Also, somebody desperately in need of change in his life is most likely to consider any possible option, even the most irrational. I will take the specific case of over the counter weight loss products, which has a huge market value at the moment: Approximately 100 billion dollars and expected to quadruple by 2015 (â€Å"Money Spent On Weight-Loss Programs in America Today†). A study from John Cawley (Cornell University), Rosemary Avery (Cornel University) and Matthew Eisenberg (Carnegie Mellon University) revealed that as of 2008, 68% of the American adult population was overweight, 33% obese, and that out of the majority of those trying to lose weight, 33. 9% had used over the counter weight loss products. The same study also showed that their spread is increasing because weight loss products are very loosely regulated and have a history of little efficacy and dangerous side effects (â€Å"The Effects of Advertising and Deceptive Advertising on Consumption†). One cause to that is: They are treated like food. Therefore, they are sold in supermarkets and pharmacies as well as through the internet without any need for manufacturers to prove benefits from the product, and bearing responsibilities for showing safety before marketing (food is assumed to be safe). It is then up to other governmental institutions to reveal the product to be unsafe. As a result, manufacturers of weight loss products have considerable slack in the marketing of these products. But truth is, they are very ineffective and can have severe side effects. Most of the weight loss products contain components such as phenylpropanolamine and ephedra, which have been identified by the FDA as increasing risks of stroke and cardiac events, as well as caffeine like products that increase the heart rate to give the impression of a faster metabolism. One big case was involving â€Å"Redux†, a drug that was designed for obese individuals, but had many people, including doctors, who were slightly overweight experience pulmonary hypertension, valvular heart disease, and neurotoxicity. Even without being an expert on this topic, I can accurately say that it’s impossible to lose weight without doing any kind of exercise; so the best these products can is ease the weight loss process. And as a matter of fact, if they were really working we would already see decreases in the overweight rate in the population. Unfortunately, not everybody understands the facts about advertising certain products, and people end up falling into deception by using a lot of them, ultimately affecting themselves as individuals and the population as a whole. In a long run I can hold it responsible for phenomena like emotional conflicts, because, in addition to lies, some advertising programs show a distorted image of reality which often become people’s new standard. For those influenced deeper, physical and mental problems occur, including bulimia, anorexia, the employment of harmful dietary plans, low self esteem, or thoughts of suicide. Unless the truth is revealed, some will continue to suffer. To my opinion, consumers could find products more attractive advertisements were done by normal people or without all the extra mind blowers. Other side effect to deceptive advertising is that continuously deceived consumers can actually turn their back to some product, and give negative feedback to their entourage. In some cases, it gets so bad that there are several individual law suits against a single company. Such mistrust into local products can go as far as bringing the economy down, especially if people decide to stop purchasing things of the same kind. Plus, manufacturing products that are not going to be consumed by a majority of the population is a waste of resources. Part III But like for every problem, there are a few solutions, or at least ways to lessen it. I believe the FTC needs to create a clear definition of the term â€Å"unfair methods† in its policy, so that every questionable, literally or implicitly false advertisement will be subject to revision, especially for those that can have an impact on health. In addition to this, if the public could try viewing advertising only as something to get one’s attention, and recognize the commercials playing on people’s insecurities, as well as those using humor and entertainment over facts to sell a product (According to the article â€Å"The Use Of Humor To Mask Deceptive Advertising† in The Journal of Advertising, â€Å"The content analysis of 238 humorous ads showed that 73. 5% of them had deceptive claims and 74. 5% of these claims were masked by humor†). Until either is accomplished, the negative effects of deceptive advertising will be felt by the vulnerable, people, and companies will still make profit. Conclusion Overall, it’s clear to see that the practice of false advertising is very persisting and influences several aspects of our live, either by getting people to by ineffective products then fall into deception or sometimes setting new standard in society by showing a distorted image of reality or beauty. However, I believe there is no better wall to this problem than self-defense. By that, I mean it is up to the people to truly open their mind and rely more on reason, to try finding and understanding more facts about the products on the market, so that their actions toward a product define new standards for manufacturers instead of the other way around. Work Cited â€Å"About the Federal Trade Commission. † Federal Trade Commission June 17, 2010Ftc. gov April 18 2011. Electronic. Brown, William F. The Federal Trade Commission and False Advertising II† The Journal of Marketing (1 July1947): 38-46. April 18, 2011. Print. Cawley, John, Rosemary Avery, and Matthew Eisenberg. â€Å"The Effects of Advertising and Deceptive Advertising on Consumption. † Economics Seminar Papers (30 July 2010): 3-11. Electronic. Mialon, Hugo M. and Paul H. Rubin. Economics, Law, and Individual Rights. 2008 New York: Taylor Francis Routledge, 2008. Electronic. â€Å"Money Spent on Weight Loss Programs in The USA Today. Worldometers Information 2009. Worldometers. info April 18 2011. Electronic. Mundy, Alicia. â€Å"Weight-loss Wars. † U. S. News World Report 15 February 1999, Vol. 126, Issue 6: 42. April 18, 2011. Electronic. Shabbir, Haseeb and Des Thwaites. â€Å"The Use of Humor to Mask Deceptive Advertising. † Journal of Advertising Summer 2007, Vol. 36 Issue 2: 75-85. April 18, 2011. Electronic. â€Å"What Is False Advertising? † Astra, Chan, Gurst, and Thomas P. C 2006,Aboutfalseadvertising. com. April 18, 2011. Electronic. How to cite The Effects of False Advertising, Essay examples